• Conducted a comprehensive audit of the existing website’s UI/UX, identifying inconsistencies in branding, typography, spacing, and layout. Delivered actionable insights that shaped the design system foundation.
• Created mockups in Figma—including typography scales, UI components, and accessibility standards.
• Designed and implemented an intuitive provider search tool with filters for location, care type, age group, and user reviews. Prioritized mobile responsiveness and accessibility for families browsing care options on various devices.
• Reimagined the site’s IA based on UX principles, minimizing cognitive load and improving user flow. Developed responsive prototypes to validate navigation and layout improvements before handoff.
• Executed a seamless migration from Squarespace to WordPress, using Elementor for flexible layout control. Ensured content integrity, UX continuity, and mobile compatibility during transition.
• Performed a sitewide SEO audit, optimized metadata and content structure, and implemented performance improvements. Streamlined legacy content to align with brand messaging and tone.
• Prepared clean, dev-ready assets in Figma and provided detailed implementation notes. Delivered a maintenance plan and stakeholder documentation to ensure long-term scalability and usability.
• Partnered closely with the Network Director to align on vision, iterate designs, and deliver on organizational goals.
• Created mockups in Figma—including typography scales, UI components, and accessibility standards.
• Designed and implemented an intuitive provider search tool with filters for location, care type, age group, and user reviews. Prioritized mobile responsiveness and accessibility for families browsing care options on various devices.
• Reimagined the site’s IA based on UX principles, minimizing cognitive load and improving user flow. Developed responsive prototypes to validate navigation and layout improvements before handoff.
• Executed a seamless migration from Squarespace to WordPress, using Elementor for flexible layout control. Ensured content integrity, UX continuity, and mobile compatibility during transition.
• Performed a sitewide SEO audit, optimized metadata and content structure, and implemented performance improvements. Streamlined legacy content to align with brand messaging and tone.
• Prepared clean, dev-ready assets in Figma and provided detailed implementation notes. Delivered a maintenance plan and stakeholder documentation to ensure long-term scalability and usability.
• Partnered closely with the Network Director to align on vision, iterate designs, and deliver on organizational goals.
